Wellness DTC brand

"How a wellness brand generated $1,200 in ONE HOUR with a simple SMS."

Wellness DTC brand

Offering an unusual antioxidant product for anti-aging.

Industry

DTC, health & wellness

Services we provided

  • Marketing Plan
  • Vendor management
  • Leadership

The client

Wellness DTC brand offering an unusual antioxidant product for anti-aging.

Where were they before working with us?

This brand was using an email agency to run their SMS and email marketing. The results they were getting were average so they felt they were leaving money on the table.

What problem were they facing?

The email marketing agency they were using  focused all of their efforts on doing the basics. They weren't testing fresh,  interesting ideas to stimulate sales from SMS.

What did we do to solve it?

One Hour Flash sale - We created an SMS only offer. Instead of offering it for several days we set the deadline to one hour.

What results did we achieve?

We brought in an immediate $1,200 in supplement sales in 60 minutes. This was from single SMS campaign sent over a one hour period with a specific offer you could only claim if you took immediate action.
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